The keynote speaker at the conference, Finance Norway manager Idar Kreutzer, stressed the need to bind issues of responsibility and business together. "If it's not profitable, then it's not sustainable," he said.
Kreutzer encouraged local managers to introduce responsibility to their business strategies. "The market is undergoing some fundamental changes at the moment," he explained. "Companies can't use resources at the cost of the future and have to go along with these changes. Now, change is always risky, but it's even riskier to stick your head in the sand and make out as if nothing's happening."
The 'Boost your business with corporate social responsibility' conference was organised by the embassies and chambers of commerce of Norway, Sweden and Denmark in Tallinn in association with the Responsible Business Forum and with the support of Danske Bank and the Nordic Council of Ministers.
The joint strategy for responsible business of the Nordic countries can be viewed here.
A video of the conference can be viewed online here.
For further information please contact:
Marko Siller
CEO, Responsible Business Forum
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