Visibility of Nordic ecolabel on the rise in Estonia

Around a dozen products and services offered in the Baltic States have been awarded the Nordic ecolabel, the Swan to date, including seven in Estonia. Last week, Ltd Tikkurila Estonia showcased its series of Vivacolor paints, which now bear the Nordic ecolabel. Designed for use in construction and renovations, the paints are the first to be manufactured and marketed in the Baltic States that have been awarded the Swan label – the most respected and recognised ecolabel in the Nordic countries.

Outlining the history, principles and requirements of the Swan label at the presentation, Hanna Sauroja from the Nordic ecolabel office in Finland said that interest in the Swan label is on the rise in all three Baltic States. The most successful bearers of the Swan label in the Nordic countries of late have been hotels and other service companies. Terms and conditions are currently under development for the Swan label to also be applied to foodstuffs.